Because French artisans are men and women of talent…
Because creating a fabric involves several steps and several crafts : the archives, the creative studio, the dyer, the hand screen printer, the weaver, the moireur, the upholsterer…
Because La Maison Pierre Frey is one of the rare fabric houses to still produce 70% of its fabrics in France thanks to its own mill, a facility that has been awarded the French Living Heritage designation.
We called upon young film director Antoine de Barry to show, with a fresh perspective, how “ Made in France” is now more than ever a real guarantee of quality and taste.
Are you #MADEINFRANCE ?
On the occasion of the release of its new movie, La Maison #PIERREFREY launches its #MADEINFRANCE campaign and is offering :
• A Facebook quiz “Are you #MADEINFRANCE” to define your decoration personality. Take the test on http://bit.ly/areyoumadeinfrance
• The discovery of trades and the unique know-how of French textile artisans through 6 mini movies posted on Instagram throughout the month of March.
• A Photo contest, starting on the 25th of March, during which participants will be invited to share their vision of #MADEINFRANCE decoration and win Pierre Frey products.